Cru8 taps into ketogenic diet trend with launch of Keto8 sub-brand

The new brand is aimed at tapping into demand for keto foods, with the ketogenic diet seeing a “surge in popularity” in recent years, said Cru8.

Cru8 has launched a new sub-brand called Keto8.

The new brand is aimed at tapping into demand for keto foods, with the ketogenic diet seeing a “surge in popularity” in recent years, said Cru8.

Keto8 will debut with three core ranges: Keto Sweet Treats, Keto Snacks and Keto Breads & Bagels.